Parks grow and shape cities over time, and 2014 is a year of significant growth for The Parklands. We plan to grow the team providing safe, clean, fun and beautiful parks by 33% or 10 people. We will increase the impact of The Parklands to the community by hosting over 1,000,000 park visits this year and growing our membership support to over 3,000 people. Most significantly, we plan to keep up the continued growth of construction on the next phase of The Parklands project, making good progress towards a 2015 opening of the entire park system.
All of this growth in and around The Parklands will be accompanied by our launch of an annual fundraising campaign. We expect the new campaign and fundraising events in 2014 to cover approximately 30% of our annual costs, which is double the impact on the prior year. A majority of the team’s efforts will be focused on a never before delivered park model: “A donor-supported public park.” The foundation of this new donor-supported public/private partnership is built on knowledge. We will train the team, engage park visitors and communicate to the public how The Parklands of Floyds Fork is built on a different model– one that does not receive annual public funding.
Over the coming months I hope to share with you how we at 21st Century Parks plan to serve you and the whole community by organizing to fill the Louisville area’s need for more parks and greenspace. We will discuss how The Parklands is funded, the important role of members and donors, how we plan to safeguard our resources, and other important topics that will give you an inside view of how our unique model works.